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How to tell a nonprofit brand story with impact.

We’re honored to share with you how one of our clients impacts a world of change each and every day. WomenOnCall is a nonprofit organization with a mission to connect nonprofits with skills-based, professional women volunteers. And through these empowered connections, WomenOnCall makes skills-based volunteering more efficient and effective via on-site — and virtual — projects that require 10 hours of service or less.

The process is simple and its impact is profound. Yet, telling the organization’s story and communicating the who, what, why and how effectively requires more than just words on a screen. It requires showing the emotion and passion of those involved in WomenOnCall and the organizations and volunteers impacted.

So, we turned to video to illustrate in a compelling and inspiring way the power of women working together. And then took the opportunity to highlight where each woman can contribute and make a meaningful connection through WomenOnCall and the community of nonprofits they serve.

Since the video’s launch at the organization’s sold out 10th Annual Meet & Match event, supported with an integrated campaign including print adsave the dates, targeted email invitations to volunteersnonprofits and non-members plus social media, WomenOnCall has experienced a significant increase in volunteer membership and a 300% increase in active projects.

If you have not viewed the video above, please do. When you do, you will see why new volunteers and nonprofits are being motivated to join and impact a world of change every day.