Introducing the MasterSous. Come along with us on this journey as we move from naming this innovative new appliance and creating the brand all the way through the Kickstarter campaign we are developing. The MasterSous Kickstarter campaign launches on October 4th. Visit www.MasterSous.com for more details. And follow them on Facebook for updates on this delicious journey.
How do you help WomenOnCall — a revolutionary nonprofit dedicated to connecting skills-based volunteers to nonprofits in need — build their brand and expand their reach?
By finding and intersecting both professional women looking to give back and nonprofits looking to move forward. Then educating and engaging them in the power of 10 the WomenOnCall way — with engagements of 10 hours or less.
Laser-targeted segments, small budget and big ask. Through an integrated campaign that communicates the mission and the message of WomenOnCall — and drives to the annual main event — we motivated significant numbers of key targets to get in and get involved. Proving the concept — and furthering the mission — that together nonprofits and WomenOnCall volunteers can impact a “World Of Change.”
How do you help the world’s most iconic professional culinary school serve up the first consumer offering in their long and storied history for home cooks and foodies?
By identifying the ripest targets and pulling together all the finest ingredients to plate the most irresistible offering. From mission to market in just 8 weeks time — we launched a new and innovative chapter in the history of Le Cordon Bleu … The Bleu Ribbon Kitchen.
By creating an all-digital, integrated campaign we cooked up the best way to reach our robust, yet elusive target. Every step of the journey we invited them to experience Le Cordon Bleu in a new way — giving them an “Experience to Savor” — and filling the school’s kitchens in every market.